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IMPORTANT

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researches

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29.01.2007EURO 1500

How to create a successful brand in the frozen food market? An analytical research on the basis of analysis of experience of key Russian enterprises in branding and of perception of their trade marks by consumers

- Thinking about how to make a new successful item?
details

25.01.2007EURO 990

Consumers` perception of private labels of the largest retail chains

The subject of investigation is characteristic features of consumers’ perception of private labels which have been estimated by means of the qualitative and quantitative research methods. Perception maps of 8 most popular private labels by consumers are represented in the report.
details

25.01.2007EURO 900

Analytical reference. Possibilities and risks by production for private labels of the largest Russian retail chains.

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07.12.2006EURO 1650

How to create a successful brand in the frozen food market? An analytical research on the basis of analysis of branding experience of key Russian enterprises and of perception of their trade marks by consumers

- Thinking about how to make a new successful item?
details

12.10.2006EURO 1900

Possibilities and risks by production for private labels of the largest Russian retail chains

- Do you want to get to know whether it is profitable to produce items for private labels of retail chains?
details

15.09.2006EURO 900

Marketing research "Marketing strategies of ice cream manufacturers in the Russian market"

This research represents a wealth of experience in the field of creation and development of own brands by the largest Russian companies: Inmarko, Talosto, Iceberry, AlterWEST, Belgorodsky cold-store combine, Lipetsky cold-store combine and many others.
details

06.09.2006EURO 450

Analytical reference «Segmentation of consumers by their motivation of choice of the trademark of sausages»

This analytical reference represents application of the innovation method – segmentation of consumers according to their motivation in the sausages market.
details

05.09.2006EURO 990

Marketing strategies of the confectionery producers on the Russian market

This research represents the “bank” of experience of the largest Russian companies in creating and developing their own brands. The leading players of the Russian  confectionery market, such as the Unied Bakers, “SladKo”, “Chipita International”, Confectionery Trust “Chereyomuski”, MBKK “Kolomenskoye”, “Russkij Biscuit”, “Khlebnyj Dom”, “Ramenskij Konditerskij Kombinat”, “Lakom”, “Maharishi Products”, “Lubimyj Kraj”, KelenBiska and dozens of others which you very well know gave exclusive interviews to “Proriv” company, in which they shared their secrets, and gave information about the strategies of marketing and branding used by them. We held interviews with more than 50 largest enterprises of the branch.
details

05.09.2006EURO 450

The analytical reference «Segmentation of the consumers based on the motives of choice of the confectionery trademark»

The analytical reference offered below represents applying the innovative method of segmenting the consumers based on segmentation of the consumers on the motives of choice in the  confectionery market.
details

05.09.2006EURO 900

Marketing Research «The Most Well-Known Brands of Confectionery as Viewed by Consumers»

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